Then and Now:  From Super Duper to Rite Aid

As early as the mid 1950’s the ‘go-to’ grocery store for many Hudson residents, especially those living on or near Lowell Road, was the Hudson Super Market owned and operated by Robert “Bob” and Doris Provencal.  Hudson was a fast growing town and business expanded so that by September 1970 the Provencal family held the grand opening of The Hudson Super Duper as shown in this photo.  This event included onsite broadcasting of a local radio station, door prize of 18 inch portable TV, and special sale prices from all departments within the store.

The Hudson Super Market was opened in October 1952.  Business grew and the store was expanded.  A few years later the family realized the existing store could not accommodate the growing demands.  On September 2, 1970 the ribbon cutting ceremony for the Hudson Super Duper took place.  That same year Bob Provencal was named Grocer of the Year by The NH Grocers Association. 

By 1972 the Provencal family aligned their Super Duper Market with the Piggly Wiggly enterprise.  This Super Market, along with Shop and Wash, and Richard Coiffures were located on Lowell Road, a major part of The Super Duper Shopping Center in Hudson.

Super Duper photo 1970, Rite Aid Photo 2023

Excerpt from original story by Ruth Parker and can be found at rememberhudsonnhwhen.com.

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